Basically, a trademark is a brand or logo that you can use to distinguish your product from those of your competitors. Through trademark registration, you can protect your brand or logo by restricting other people from using the same. ADVANTAGES OF TRADEMARK REGISTRATIONS: Legal Protection: You become the legal owner of the registered trademark and no another person has the right to use your registered trademark without your prior permission. No action can be taken against a 2nd party if the trademark is not registered with the government. The registered trademark holder can take some legal action against anyone who tries to copy the trademark with any prior permission. Unique Identity: One of the best qualities of trademark registration is that it helps you to establish a unique identity for your company. And no other competitor can apply or use your trademark for similar goods or services. Creation of Asset: The registered trademark can act as an asset as the owner of the trademark can easily sell, franchise or allow it on the contract basis to another party. It creates a kind of intellectual property for the same. Trust or Goodwill: As registered trademark brings the uniqueness to your product, it can easily create a sense of trust, goodwill and quality in the minds of your customer. Visit: www.unimarkslegal.com Contact Number: +91-8939952266